Description:
The Business Market Research Collection allows users to conduct company, industry, economic and geopolitical market research.
Information in this database come from these three sources:
- Hoover's Company Profiles – information about more than 40,000 global public and non-public companies including location, financials, competitors, officers, and more.
- OxResearch – succinct articles covering regional economic and political developments of significance from a network of 1,000 faculty members at Oxford, other leading universities, and think-tanks.
- Snapshots – market research overviews on 40+ industries and 40 countries
Coverage:
1986-present
Access:
Access is restricted to ASU students, faculty, and staff; off-campus access is available.
Terms of Use
Subjects:
Business–Also Useful
Marketing–Also Useful
Full text:
Yes
Vendor:
Proquest